Get a real marketing system. Not “projections” and promises.

Want to know the most crucial lesson I’ve learned after ten years of growing businesses?

You can’t get anything done without a system.

Most marketing agencies (and most businesses) are in “reaction mode.” Reactive marketing means putting out fires.

Why aren’t our blog posts ranking? Why aren’t our PPC ads working? Why isn’t anyone clicking our contact button?

The fix? Gathering enough information to make the best decision possible…without suffering from analysis paralysis…to build solutions as quickly as possible…and improve those solutions over and over again.

The 80/20 Marketing System

6 quick steps to profit.

1. Diagnose

What does success look like?

2. Research

What does the market say?

3. Strategize

How should we do this?

4. Build

What should we do now?

5. Analyze

How well is this working?

6. Iterate

What can we change?

Looks simple because it is. Anyone who tries to make marketing sound like “rocket science” is trying to sell you.

Sick of mediocre marketing?

Core Values

You know how the system works. Here’s why it works.

Integrity

Do the right thing, even when no one is watching. Would I be proud to show your marketing campaign to my family? Would my dog judge me?

Creativity

The legendary David Ogilvy said it best: “You cannot bore people into buying.” No matter your marketing problem, there is a creative way to solve it.

Efficiency

Modern marketing practices are bloated. You don’t need more; you need to double-down on the fundamentals. I care about the 20% of actions that deliver 80% of results.

Regain control of your business.

Stop letting your business run your life. Make it work for you with marketing that works.

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